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Breaking Down

  • Our bones and teeth constitute 99% of the calcium in the human body.
  • Throughout our growing years, dietary calcium helps in building bone mineral density.
  • By the age of 30, we reach peak bone mass.
  • After this age, if calcium intake is not adequate bone density may begin to decline.
Bone Basics Girl

How Much Calcium

The daily calcium requirements for adult women are as follows:

Group Specifications Calcium
Adult Men 600 mg
Women 600 mg
Pregnancy 1200 mg
Post-menopausal women 800 mg

When is Calcium

Post Childbirth

The period immediately following pregnancy is a vital one in regaining healthy bone density. During pregnancy, if your calcium intake is inadequate, your baby's requirements are often met through the calcium reserve in your bones. Lactation further adds to the calcium drain from a mother’s body. Post childbirth, it is essential to take calcium supplementation to regain bone density loss and bring your body back to its healthy, natural state.

After the age of 30

The body maintains calcium levels by drawing from the bones. In the absence of adequate dietary calcium, women in their mid-30’s face gradual, progressive bone thinning, which continues throughout their life and is accelerated at the onset of menopause.

Menopause Stage

Apart from regulating your reproductive system, estrogen plays a vital role in maintaining bone health. In pre-menopausal women, high estrogenlevels protect your bones. After menopause, estrogen levels drop, leading to increased loss of bone density and bone disorders in women.


  • Insufficient calcium can lead to calcium deficiency which can result in bone disorders like osteopenia or osteoporosis.
  • The risk of skeletal disorders is much higher in women, since they have smaller and thinner bones and lose bone density at a faster rate than men.
  • "About 1 out of 2 women after the age of 50 suffer from osteoporosis related fractures."

Extra Care For
Your Bones

Women need to increase their calcium intake earlier in life than men, starting from the middle-age till pre, during and post-menopause.

Follow a healthy diet, refrain from junk food and keep your weight under check.

Cut back on aerated drinks, alcohol and smoking as they lead to loss of calcium from the bones.

Physical activity can help preserve or increase bone mass depending on your age.

Avoid high heels and pressure on your knees, heels and feet.


How ActivWomen Daily Calcium

ActivWomen Daily Calcium is a lifestyle calcium supplement with 5 bone-density building nutrients:

The 5 bone strengthening nutrients:

5 bone strengthening nutrients - Calcium, Vitamin D3, Vitamin C, Magnesium, Zinc

If the levels of Vitamin D and Magnesium in your body are low, increasing your calcium intake isn’t as effective. These nutrients work in conjunction with each other to boost bone health and aid in calcium absorption.
As you grow older, your body’s ability to absorb calcium weakens. ActivWomen Daily Calcium is recommended for women over the age of 30. The supplement provides a smaller dosage which is more easily assimilated by the body.


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